Targito CDP
Consolidate your data on a single smart marketing platform.
All data in one place
Targito CDP consolidates data from all sources – website, e-shop, CRM, emails and other channels – a single 360° view of the customer. All information is integrated into a single profile that is always up-to-date and complete.
Thanks to Targito, campaigns can be precisely targeted, communications can be personalized, and content can be delivered at the right time and through the preferred channel. Targito thus serves as the cornerstone for all further communication—from automated campaigns to loyalty programs to business strategy.
As Targito does it work?
What we can connect:
- website events (viewing products, clicks, shopping cart, etc.)
- transaction data (orders, repeat purchases, total spending)
- product data (availability, discounts, seasonality, etc.)
- CRM and Offline Data (Loyalty Programs, Sales Representatives, etc.)
- Location and Behavior in Mobile Apps
- External channels – Google, Facebook, Sklik, Mailocator, PassMachine…
Real connection
Targito CDP forms a solid foundation for your marketing ecosystem. The data isn't just connected—it's truly integrated so that it's immediately ready for use.
What does this mean:
- One place for all customer data
- Proven Integration Practices
- Professional oversight of the design and development
- A solution designed to grow with you
SEAMLESS INTEGRATION
Targito easily integrates with your tools—your e-shop, CRM, ERP, analytics, and advertising systems. Data flows in both directions in real time. This gives you a constantly up-to-date overview of your customers’ behavior, allowing you to respond quickly. Implementation is fast, secure, and supported by our team.
It doesn't end It doesn't end
Unified data only truly makes sense when it is transformed into consistent communication. Targito CDP serves as the foundation for omnichannel marketing, where every message is based on up-to-date data and you communicate:
- Consistently across all channels (from email to the web to social media and offline)
- At the right time, based on the customer's behavior, context, and needs
- Automated through scripts that run without manual intervention
- With personalized content based on data, not estimates
- Scalable and efficient
Options that “Just turn it on”
Targito includes a large number of modules that you simply need to activate, and they’ll start working with your data right away—without any development or complicated setup. For example, the modules allow you to:
- Expand personalization and segmentation capabilities without developer intervention
- Analyzing Purchasing Behavior Using RFM Segmentation
- Monitor the frequency of communication using a contact policy
- Use favorite categories, brands, and attributes in campaigns
- Take into account seasonality and customer behavior throughout the year
Dynamic Products
Targito calculates data for each customer to determine their favorite brand, product, or category.
RFM segmentation
The RFM segmentation module automatically categorizes customers based on their purchasing behavior. This allows you to communicate with each customer based on how often and in what quantities they shop with you.
Loyalty Program
Targito calculates and tracks loyalty points for each customer on your behalf. Let customers know how many points they need to reach VIP status, or when their points will expire. Our platform also supports a system of tiered pricing based on customer type.
Seasonality
Offer customers the products that, according to statistics, they search for most often during that time of year.
See what our clients have to say about us
Our customers appreciate our data analysis, fast support, and results that are visible right from the first campaigns.
“Thanks to Targito, we’ve taken our email marketing to the next level. I really appreciate this tool’s faster newsletter creation, advanced automation, language versions, detailed personalization, extensive segmentation options, modern design, and much more. Constant updates and the addition of new features are driving our email marketing forward. This is reflected positively in the growing revenue from this channel.”
Radim Wojkowský
Manutan
Online Manager
“We’ve had a very positive experience with the Targito platform. We appreciate its intuitive interface, high reliability, and extensive advanced personalization options, which have helped us achieve significantly better results in our email campaigns. The fast and professional customer support, which is always ready to offer advice, is also a major asset. We view Targito as a strong and reliable partner for our email marketing.”
Anna Borovcová
Smarty
Email Marketing Specialist
“At UniCredit Group, we place the utmost emphasis on the security of our clients’ data. Every piece of software and every vendor we select must therefore undergo a thorough review and selection process to ensure that all legal requirements for data security are met. Targito meets these high standards. We appreciate their ability to tailor the product to our specific needs.”
Vladimír Kováč
Unicredit
Head of CRM
“We have almost completely automated our communication with our customers and B2B partners, an achievement that was recognized in 2019 by an independent jury of the IEA competition with first place in the categories of email campaigns and B2B services.”
Jana Martínková
Activa
marketingová manažerka
“We chose Targito as our email marketing tool primarily because of its ability to work with data. We were able to integrate it with our own ERP system, which opened up virtually unlimited possibilities for tailoring our email campaigns to each customer. As a result, the results of our email marketing have reached a whole new level. We also greatly appreciate the fast and high-quality support, which always helps us find a solution.”
Vojtěch Rys
Skibike Radotín
CEO
“What we appreciate most about Targit is its intuitive platform, which allows for efficient and streamlined work, as well as its extensive use of data, advanced personalization, and segmentation. Thanks to continuous development and the addition of new features, we’re able to constantly improve our email marketing. We also appreciate the entire team’s excellent attitude and their ability to find tailor-made solutions.
”
Nika Janigová
Wafo
E-mailing specialist
“We currently have several projects running on the Targito platform, and we’re really glad there’s a tool on the market that we use not only as a CRM but also as a data platform—for email campaigns, data analysis, and exporting data to other tools and advertising portals. If you want to streamline your email campaigns and gain a better overview of your data, we can definitely recommend Targito.
”
Allsport
Vít Válka
Marketing manager
News
Read about what's new at Targit, including case studies, news, and lots of other inspiring content.
22
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15
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15
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