{"id":10533,"date":"2025-09-15T15:14:16","date_gmt":"2025-09-15T13:14:16","guid":{"rendered":"https:\/\/www.targito.com\/?p=10533"},"modified":"2025-09-15T15:14:16","modified_gmt":"2025-09-15T13:14:16","slug":"novinka-od-seznam-cz","status":"publish","type":"post","link":"https:\/\/www.targito.com\/en\/novinka-od-seznam-cz\/","title":{"rendered":"New from Seznam.cz"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-68c8103f977c9\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-68c8103f977c9 text-left wd-font-weight-400 wd-fontsize-custom vc_custom_1757941827025\">\n\t\t\t<p>Seznam.cz ned&#xE1;vno p&#x159;edstavil novou funkci pro u&#x17E;ivatele sv&#xFD;ch e-mailov&#xFD;ch schr&#xE1;nek &#x2013;&#xA0;<strong>P&#x159;ehled objedn&#xE1;vek<\/strong>. Tato funkce umo&#x17E;&#x148;uje u&#x17E;ivatel&#x16F;m snadno sledovat sv&#xE9; online n&#xE1;kupy, v&#x10D;etn&#x11B; stavu doru&#x10D;en&#xED; a dal&#x161;&#xED;ch d&#x16F;le&#x17E;it&#xFD;ch informac&#xED;, p&#x159;&#xED;mo ve sv&#xE9; e-mailov&#xE9; schr&#xE1;nce.<\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><div data-vc-full-width=\"true\" data-vc-full-width-temp=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1757924939735 vc_row-has-fill wd-rs-68c7ce49574a8\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t\t<div id=\"wd-68c8105f61968\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-68c8105f61968 wd-title-color-default wd-title-style-default text-left vc_custom_1757941858722 wd-width-enabled wd-underline-colored\" style=\"--wd-max-width: 70%;\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-l\">Pro&#x10D; je tato funkce d&#x16F;le&#x17E;it&#xE1; pro e-shopy?<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-68c81068ef7fb\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-68c81068ef7fb text-left wd-font-weight-400 wd-fontsize-custom vc_custom_1757941868539\">\n\t\t\t<p>E-shopy, kter&#xE9; do sv&#xFD;ch transak&#x10D;n&#xED;ch e-mail&#x16F; implementuj&#xED; strukturovan&#xE1; data podle standardu&#xA0;<a href=\"https:\/\/schema.org\/\" data-type=\"link\" data-id=\"https:\/\/schema.org\/\">schema.org<\/a>, mohou z&#xED;skat n&#x11B;kolik v&#xFD;hod:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Zviditeln&#x11B;n&#xED; zna&#x10D;ky:<\/strong>&#xA0;Va&#x161;e logo a n&#xE1;zev obchodu budou viditeln&#x11B; zobrazeny u ka&#x17E;d&#xE9; objedn&#xE1;vky, co&#x17E; pos&#xED;l&#xED; d&#x16F;v&#x11B;ru z&#xE1;kazn&#xED;k&#x16F; ve va&#x161;i zna&#x10D;ku.<\/li>\n<li><strong>P&#x159;&#xED;m&#xFD; proklik do obchodu:&#xA0;<\/strong>Z&#xE1;kazn&#xED;ci se jedn&#xED;m kliknut&#xED;m dostanou z p&#x159;ehledu objedn&#xE1;vek na detail n&#xE1;kupu ve va&#x161;em e-shopu, co&#x17E; m&#x16F;&#x17E;e zv&#xFD;&#x161;it po&#x10D;et opakovan&#xFD;ch n&#xE1;kup&#x16F;.<\/li>\n<li><strong>Zlep&#x161;en&#xED; doru&#x10D;itelnosti e-mail&#x16F;:<\/strong>&#xA0;Strukturovan&#xE1; data usnad&#x148;uj&#xED; klasifikaci zpr&#xE1;v, tak&#x17E;e va&#x161;e transak&#x10D;n&#xED; e-maily neskon&#x10D;&#xED; ve slo&#x17E;ce &#x201C;Hromadn&#xE9;&#x201D;.<\/li>\n<li><strong>Snadn&#xE1; komunikace:<\/strong>&#xA0;Z p&#x159;ehledu objedn&#xE1;vek jsou snadno dostupn&#xE9; i souvisej&#xED;c&#xED; e-mailov&#xE9; zpr&#xE1;vy, co&#x17E; z&#xE1;kazn&#xED;k&#x16F;m umo&#x17E;&#x148;uje rychle naj&#xED;t fakturu nebo kontakt na z&#xE1;kaznickou podporu.<\/li>\n<\/ul>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"wd-68c8109959e2e\" class=\"wd-image wd-wpb wd-rs-68c8109959e2e text-center\">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1800\" height=\"784\" src=\"https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1.webp 1800w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-400x174.webp 400w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-1300x566.webp 1300w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-768x335.webp 768w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-1536x669.webp 1536w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-430x187.webp 430w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-700x305.webp 700w, https:\/\/www.targito.com\/wp-content\/uploads\/2025\/09\/img-blog-1020px-1800x784-1-150x65.webp 150w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\"\/>\n\t\t\t\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-68c810d156887\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-68c810d156887 wd-title-color-default wd-title-style-default text-left vc_custom_1757941972921 wd-width-enabled wd-underline-colored\" style=\"--wd-max-width: 70%;\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-l\">Jak se zapojit?<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-68c810c0856e7\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-68c810c0856e7 text-left wd-font-weight-400 wd-fontsize-custom vc_custom_1757941964069\">\n\t\t\t<p>Pro zobrazen&#xED; va&#x161;ich objedn&#xE1;vek v p&#x159;ehledu je t&#x159;eba upravit HTML &#x10D;&#xE1;st va&#x161;ich transak&#x10D;n&#xED;ch e-mail&#x16F; a p&#x159;idat do nich strukturovan&#xE1; data ve form&#xE1;tu&#xA0;<strong>JSON-LD<\/strong>&#xA0;nebo&#xA0;<strong>Microdata<\/strong>. Podrobn&#xFD; n&#xE1;vod k implementaci naleznete na schema.seznam.cz\/objednavky\/dokumentace.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-68c810df2f8b2\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-68c810df2f8b2 wd-title-color-default wd-title-style-default text-left vc_custom_1757941998641 wd-width-enabled wd-underline-colored\" style=\"--wd-max-width: 70%;\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight-700 wd-fontsize-l\">&#x10C;ast&#xE9; dotazy:<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-68c810f5182f0\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-68c810f5182f0 text-left wd-font-weight-400 wd-fontsize-custom vc_custom_1757942007460\">\n\t\t\t<ul class=\"wp-block-list\">\n<li><strong>Kolik zaplat&#xED;m za zobrazen&#xED; loga?<\/strong>&#xA0;Zobrazen&#xED; loga a dal&#x161;&#xED;ch informac&#xED; o va&#x161;em e-shopu je zcela bezplatn&#xE9;. Sta&#x10D;&#xED; p&#x159;idat spr&#xE1;vn&#xE1; data do transak&#x10D;n&#xED;ch e-mail&#x16F; t&#xFD;kaj&#xED;c&#xED;ch se objedn&#xE1;vek.<\/li>\n<li><strong>Je nutn&#xE9; se p&#x159;edem registrovat nebo &#x17E;&#xE1;dat o schv&#xE1;len&#xED;?<\/strong>&#xA0;Registrace ani schvalov&#xE1;n&#xED; nejsou nutn&#xE9;. Pokud va&#x161;e e-maily obsahuj&#xED; spr&#xE1;vn&#x11B; implementovan&#xE1; strukturovan&#xE1; data, budou automaticky zpracov&#xE1;na do p&#x159;ehledu objedn&#xE1;vek po nasazen&#xED; funkce.<\/li>\n<li><strong>Budou z&#xE1;kazn&#xED;ci d&#xE1;l dost&#xE1;vat moje e-maily?<\/strong>&#xA0;Ano, va&#x161;i z&#xE1;kazn&#xED;ci budou nad&#xE1;le dost&#xE1;vat va&#x161;e e-maily tak, jak jsou zvykl&#xED;. Strukturovan&#xE1; data pouze umo&#x17E;n&#xED; lep&#x161;&#xED; zobrazen&#xED; informac&#xED; v p&#x159;ehledu objedn&#xE1;vek, ani&#x17E; by ovlivnila samotn&#xE9; zpr&#xE1;vy.<\/li>\n<\/ul>\n<p>Implementac&#xED; strukturovan&#xFD;ch dat do va&#x161;ich transak&#x10D;n&#xED;ch e-mail&#x16F; m&#x16F;&#x17E;ete zlep&#x161;it n&#xE1;kupn&#xED; zku&#x161;enost sv&#xFD;ch z&#xE1;kazn&#xED;k&#x16F; a pos&#xED;lit jejich loajalitu k va&#x161;&#xED; zna&#x10D;ce.<\/p>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Seznam.cz ned&#xE1;vno p&#x159;edstavil novou funkci pro u&#x17E;ivatele sv&#xFD;ch e-mailov&#xFD;ch schr&#xE1;nek &#x2013;&#xA0;P&#x159;ehled objedn&#xE1;vek. Tato funkce umo&#x17E;&#x148;uje u&#x17E;ivatel&#x16F;m snadno sledovat sv&#xE9; online<\/p>","protected":false},"author":2,"featured_media":10535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[143,145],"tags":[],"class_list":["post-10533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automatizace","category-e-mailing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Novinka od Seznam.cz - Targito<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.targito.com\/en\/novinka-od-seznam-cz\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Novinka od Seznam.cz - 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